Effective Web Writing Technics
Taken from the book with the same title “Hot Text -Web Writing that Works”, offers a huge treasure trove of tips to web developers in making body text that help their clients achieve their goals.
Some of the tips include:
- Dont Make me Read. Write 50% Less Text
- Put Conclusions in the 1st paragraph
- Simplicity Saves Attention
- Be Direct. Delete marketing fluff
- Move comparative Data into tables, not into text
- Use the Same titles everywhere
- Write Links that Dont have to be Followed
- Offer Outbound Links- It adds value to your site
- Minimize Scrollilng
Resources to Learn more:
Subscribe: HotText-subscribe@yahoogroups.com
Visit: http://www.webwritingthatworks.com